FishDesignMarket is a range of home accessories designed and fully self-produced by Giovanni Pesce. Each item is entirely handmade, drawing inspiration from the colours and shapes of nature of the Puglia region, the 'heel' of Italy. As a result, these designs are charged with a strong visual power.
Fish Design Market is a well-known and appreciated company in the sector of furniture, furnishings and decorative objects, founded by the designer Giovanni Pesce, after whom it is named. Giovanni Pesce is a famous designer and he used to be the creative director of a workshop of ideas: all his works, realized by Pesce as an interior designer and also as a creator of products, are characterized by sober and discreet forms. His creations are distinguished also for the constant research of innovative materials and for the dominant graphical style.
In 1994, Giovanni Pesce founded Signum, a small group that collaborates with other professional designers in the furnishings field. With this team Pesce developed his skills and competence regarding both design and the subsequent realization of specific exhibition spaces. Strengthened by this experience in the sector, in 1994 Giovanni Pesce lays the foundation of a design firm that is also his workshop of ideas. In this firm he works, always with the same passion and determination, at first as an interior designer, and then gradually as a designer of the product. In this period he realized objects that are clear and discreet in the shape and also in the materials that immediately conquer the admiration of the public. All his works reveal a beauty that goes along with a great functionality.
But Giovanni Pesce is also a man of many polyhedral interests that push him towards graphic design and also photography: in fact, he is also curator of catalogues and brochures for many companies operating in the field of upholstery. His evolution goes on over the years and soon Giovanni Pesce surrounds himself with capable artists that create a real team: together with them Giovanni Pesce becomes art director and design planner for several companies working in the field of furniture and furnishings for the house. With these companies he curates the settings of numerous fairs of the sector, both in Italy and abroad. Moreover, for these companies he took on drawing and the realization of many important furnishing elements. In this activity he is able to express all his talent and he also manages to give a new and more modern image to the firms with which he collaborates, by giving to their production a particular characterization through essential and sober lines that turned out successful. Among these firms there are Maiullari Srl, Musa Gruppo Industriale, Luxform, Polo Divani, Imbar, Veronero Caffè and Wall & Decò.
In recent years, particularly since 2012, Giovanni Pesce finally creates the Fish Design Market, a particular line that includes furnishings designed by him and entirely self-produced. This company was born from a perfect and harmonious combination of the designer's creativity and excellent skills in manufacturing, realized by his brother Giuseppe Pesce, whose nickname is "Pippo". Since then it begins a long-lasting design activity and at the same a research process: Giovanni Pesce is finally able to invest in his ideas that are inspired almost entirely to the richness and beauty of the South of Italy. Each element created by Giovanni Pesce and included in his collection is completely handmade and is inspired by the shapes and colours typical of Southern Italy nature, especially the Puglia region. These are objects that have a special design with a strong evocative power.
All products designed by the Fish Design Market company by Giovanni Pesce range in different sectors: from furniture to furnishing accessories, from lighting to outdoor furniture, from jewellery to beach accessories.